If you are like most college athletes, you are frustrated at not getting NIL offers like you want.
Is this you?
NIL News feature deals for Shedeur Sanders $6.2M and Livvy Dunne at $4.2M. However, half of NIL deals are valued at $100 or less, norm is just $62. This challenge is due to the lack of NIL Business Training and Education for the student athletes.
It is time to even the NIL playing field. I started Purpose NIL podcast to help student players just like you get more NIL opportunities. Perhaps you have heard or seen Purpose NIL and that has brought you here to discover more.
Purpose of You works with businesses, sponsors and in entertainment with Taylor Swift, ABC, CBS and the Country Music Association. In 2006, I cast and produced content staring Taylor Swift with Kraft Foods to help launch her career. INC Taylor Swift is CEO of the Year by James M. Rink.
2025, I began to expand into College Sports/NIL. Purpose of You will empower you to writing your Purpose Statement like a Mission Statement for a business. My strategy is simple, I help you define your Purpose as your NIL brand and align it to businesses’ Mission statements. Your Purpose will guide you to new opportunities in school and after graduation. This is how you monetize your Purpose NIL.
My goal is to get you NIL offers using my Purpose of You strategies.